We’ve been told that mobile and desktop News Feed is most effective for Facebook advertising, but that the sidebar is a wasteland. Not so fast…
Why You Shouldn’t Forget About Facebook’s Sidebar [Research]
This is Why You Must Use Facebook Conversion Tracking [EXAMPLE]
Why should you use Facebook Conversion Tracking when setting up ads that lead to conversions? Here’s a convincing case study!
The Truth About Facebook App Conversion Rates
Does the requirement to install Facebook apps negatively impact conversion rates? Take a look at the research…
Stop Using Facebook Text Updates and Photos to Share Links
For months now, Facebook marketers have used status updates or photos with links in the text to drive traffic. They have it all wrong. Here’s why.
TechCrunch: Your Facebook Page Reach is Down Because You’re Spammy
TechCrunch reports some interesting facts that could explain the drop in Reach for some Pages. Is your Page spammy? Here’s how to find out.
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Jon Loomer
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